The story of Nintendo

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Title:

The story of Nintendo

Author:

Sutherland, Adam, author.

Series:

Business of high tech.

Contents:

Nintendo rules the world! -- Seizing the opportunity -- From playing cards to electronics -- Building a reputation for fun -- The game boy arrives! -- The battle for your living room -- The business of game creation -- Expanding the games market -- Mario; a superstar for 30 years! -- Games the whole family can play -- Games for everyday life -- Making plans for the future.

Physical Description:

48 p. : col. ill. ; 27 cm.

Corporate Subject:

Nintendō Kabushiki Kaisha.

Subject Term:

Electronic games industry.

Video games industry -- History.

Nintendo video games.

Publisher:

Rosen Pub. Group,

Publication Date:

2012

ISBN:

9781448870431

9781448870967

Publication Information:

New York : Rosen Pub. Group, 2012.

Call Number:

J 338.7 SUTHERL

Holds: Copies:

Available:*

Item Barcode	Collection	Call Number	Status	Item Holds
33607002753583	Juvenile Nonfiction	338.7 SUTHERL	Searching... Unknown	Searching... Unavailable

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Summary

This insightful book reveals how Nintendo came into being, the entrepreneurs behind the success of the brand, the key facts about the video game industry, and Nintendo's impact in the global market. Nintendo's dazzling transformation from a card-based game company to the world's leading producer of digital entertainment is explored, and all of the company's seminal triumphs are examined--from the handheld Game Boy to the global breakout sensation Wii. Nintendo pioneered the home video game industry and continues to define its cutting edge.